We're tired of the nonsense - the endless sea of unnecessary products, the expensive advertising campaigns, the big promises that don't deliver, the strong fragrances but weak results, the watered-down under-performing status quo of clean. So, instead of spending all our money on marketing and gimmicks to make you think our products work, we spend it on developing products that actually do work. With over 50 years of combined industry experience, our founders joined forces to launch a fresh new take on clean. We focus on professional quality and performance, and when it comes to results - we deliver. We manufacture ourselves in the USA, and pass along the savings directly to you. That's what you deserve. Better products, better prices - guaranteed.